Cresta Hotels

Cresta Hotels invited BRAND DNA to pitch a concept design for the Cresta Lodge Urban Oasis refurbishment in Harare.

Having helped to develop the hotel brand with Interbrand Johannesburg, we had an intrinsic understanding of the hotel gateways and their position in the market. We based the concept on the footprint of an existing room, altering the structure of the bathroom and including the exterior balcony as a day bed feature.

We brought Arris Creative in as hotel specialists creating a joint venture approach to the project.